Intro
When I studied communication design in Münster in 2011, there was a course in creative coding that everyone I asked found deadly boring. The lecturer covered the technical and logical concepts of programming, but didn’t realize that there was one question that was really on the students’ minds: Why should a graphic designer learn to program at all? When I got my first lectureship as a creative coding educator in 2018, I focused intensively on this very question. I formulated the answer in a kind of manifesto for my course, which I called “Programming Posters”.
The poster, the major medium for visual communication in public space for centurys, experiences fundamental transformations. Today it is much more than a surface with type, colors and images on it: It is an interactive application, animated, audible, data-driven and intermedial. It involves all senses and disciplines. And it melts together graphic design with cutting edge technologies.
To make the idea come alive and experiential, I invested a few weeks of time and developed a wide range of programmed poster motifs to later assemble into a music video.
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The students extremely well received the course. it was so much fun! The idea of the poster developed with code thus became a very important pillar of my teaching. These days traditional media formats are dissolving and as communication designers we should start to design systems instead of media artifacts. Creative coding is a great tool to describe those systems and to learn about how they work.
Programming Posters aims to make the paradigm shift from medium to system in graphic design experiencable. The focus will be on both the technical and the creative aspects of programmed design. In this sense, the course is a hybrid of different assignments and lessons. Are you ready? Then let’s get started!
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